Ad Rates 2012

(All rates in EUR)

All ad rates for DER SPIEGEL can also be found in the current rate card:

 DER SPIEGEL Rate Card engl.

Rate zone 1 = 01.01. - 29. 02.12, 01.06 - 31.08.12

Rate zone 2 = 01.03. - 31.05.12, 01.09. - 31.12.12

Standard sizesRate zone 1 Rate zone 2 Ø***
2/1page, 2nd cover page + page 3 160,668174,868168,951
1/1page, 2nd cover page 66,10771,94969,515
1/1page, 4th cover page 67,83173,8267,328
2/1page, 1st 2/1 page 126,465137,641132,984
1/1page, 1st 1/1 right hand page 64,38270,07267,701

1/3

page, 1st 1/3 right hand page 29,05331,62030,550

1/1

page

57,484

62,564

60,447

2/3

page

42,538

46,297

44,731

1/2

page, across

35,928

39,103

37,780

3/6

page, d/col*

34,490

37,538

36,268

1/3

page, s/col

25,485

27,737

26,799

1/3

page, d/col*

25,485

27,737

26,799

1/3

page, across

25,485

27,737

26,799

1/4

page, across

21,557

23,462

22,668

3/12

page*

21,557

23,462

22,668

1/6

page, s/col*

15,329

16,684

16,119

1/6

page, d/col*  

15,329

16,684

16,119

1/12

page*

7,665

8,342

8,060

Continuous sizes, across gutter and/or bleed

2/1

page

114,968

125,128

120,895

1 2/3

page

100,022

108,861

105,178

1 1/3

page

82,969

90,301

87,246

2x 1/2

page, across**

71,856

78,206

75,560

2x 3/6

tunnel advertisement**

96,574

105,108

101,552

2x 1/3    

page, across**

50,970

55,474

53,597

2x 1/4

page, across**

43,114

46,924

45,337

*Complemented by external advertisement to 1/3 or 2/3 page.
**For technical reasons the number per issue is limited.
***cannot be booked
Ad combination: 5 % surcharge for two or more consecutive fractional page ads.



Publication frequency:
weekly (Monday)

Copy price:
4,00€

Circulation:
927.561 copies
net paid circulation (IVW IV 2011)

Reach:
6.330.000
ma 2012 I