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Ad Formats


Discover the whole range of ad formats within our portfolio!

Expandable Ads


Description

Expandable ads are perfectly suited to communicate additional advertising messages to the user, since they can be expanded on mouse over or by clicking on the ad. An eye-catching presentation of your advertisement will be ensured through a variety of creative effects.

The following formats are understood as “expandable ads” at SPIEGEL QC:
  • Super Banner/Leaderboard (max. expanded size: 728x270 pixel, max.60 KB)
  • Skyscraper (max. expanded size: 600x600 pixel, max.60 KB)
  • Content Ad/MPU (max. expanded size: 400x400 pixel, max.60 KB)
  • Wallpaper
 Website specific details for expandable ads can be found here:
 Ad formats: Overview (German version)

Example

The following screenshot is linked to a sample advertisement which is delivered under “live conditions”.




Technical specifications and website specific details for our advertising formats can be found in the section Technical Guidelines & Reporting.